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Charting The Credibility of Pop Business Theory

Posted by Brent Dixon on March 9th, 2009

(via the Ad Lab & Chris Anderson’s blog)

Posted in Trends

Comments

  1. Jeffry Pilcher on March 9th, 2009 said:

    That’s funny. Where does Sigma 6 fit in?

    This is similar to what one hears on the business news channels. One day it’s “credit crisis,” the next day it’s “mark-to-market.” One day it’s “subprime mess,” the next it’s “tax cuts.” They move from one subject to the next constantly. And the worst part is, they all look to each other to see where the business zeitgeist is going next. It’s a self-reinforcing feedback loop.

  2. Brent Dixon on March 10th, 2009 said:

    I agree Jeffry, the biz feedback loop can be tiresome. It’s a game of grabbing tightly to the most colorful echos on the block at any given time.

    And I wikipedia’d Sigma 6, and can only assume you’re talking about GI Joe: Sigma Six -

    ...And so to answer your question, Sigma Six fits in wherever Sigma Six wants to fit in.

  3. Mary on March 11th, 2009 said:

    Is this the same as what Malcolm Gladwell discusess in his book The Tipping Point?

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